Ranking:

The organic (natural) position of a webpage at search engine result pages for a particular keyword or keyphrase is called its ranking. Such ranking depends on the algorithm of each search engine. So, a page could have different rankings for the same phrases at different search engines.

Ranking Algorithm:

It’s the methodology every search engine implements to attribute a position to a webpage for a certain keyword in an automatic manner. Such criteria is highly confidential and guarded by search engines to prevent any manipulation.

Reciprocal Link:

It refers to a link you can get in exchange for the link you have published to another site. This method used to be very popular to increase search engine ranking and boost the link popularity of a site. Later, one-way links got more importance as softwares automatically contacted other sites’ webmasters to ask for reciprocal links.

Relevancy:

It’s the degree to which a webpage matches the search term used by Internet serachers.

Repeat Visitor:

A unique visitor who views a site/blog more than once over a specific period of time.

Repeat Visits:

It refers to entire number of visits a repeat visitor does at a site minus the first visit. The high number of repeat visits indicates the appealing level of your site/blog.

Resubmission:

Repeating the process of submitting a site/blog to search engines. It must be done with due care and meaningful intervals or a site may be delisted.

Registration:

The process of informing a search engine or directory of the addition of a page to your site or directory used to be called registration. These days, some other mechanisms has made it very easy or even automatic.

Robot:

An automatic program that is created by search engines to intelligently visit and spider sites.

Robots Tag:

It refers to a meta data added to the webpages to direct them how to behave toward that page in terms of indexing it and following its links.

Robots.txt:

It’s a text file that is used to control the spiders who visit your site/blog.

SE:

It’s the short form of search engine.

Search Engine:

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