Advertise Your Blog with FREE Ebooks

Posted on 21 April 2010

To increase the visibility of your blog, you need to advertise for it. One method is to make sure that more and more people can find your blog through a free ebook that you create and submit over the web. Such ebook should be created with ultimate care in order to attract the maximum audience possible.

What Should an Ebook Contain?

A free ebook will find lots of fans if it’s full of valuable content. Valuable content is the one that:

  • Provides site owners with a solution at their online businesses,
  • Facilitates certain processes to save lots of time,
  • Accelerates certain processes to achieve goals faster,
  • Trains company owners on how to better handle their online businesses,
  • Leads company owners on how to automate part of their businesses,
  • Introduces solution providers to business owners,
  • Introduces various services affordable to most of businesses,
  • And several other benefits,

How Should Quality Be Regulated?

This may seem like a simple question, but there are lots of free ebooks that have very low quality. The reason is that due to the free nature of the ebook, some think that readers judge the content by its price while they make a big mistake. The readers of free ebooks spend their time downloading, reading and contemplating on the content of your free ebooks. Low quality and uselessness represents who you are and what your business can deliver.

High quality has several advantages. For instance, it indicates that:

  • You respect their choice to download and read it,
  • You can deliver a lot more with your products and/or services,
  • You care for them and provide guidelines and solutions,
  • You help them build a solid platform for their online businesses,
  • You show them how to take their business to a higher level,
  • You provide more information than imagined in free content,
  • And a lot more than expected.

What Format Should an Ebook Be?

People create ebooks in various formats, but the most common one that is pretty secure and everyone can open to read is PDF format. Some create exe files that can be executed as it’s double clicked, but most of the anti-virus softwares have problems with them and viruses may easily get attached to them. Another important point to consider is the fact that your free ebook shouldn’t require a not-so-popular software to install.

What’s the Benefit of Such Free Ebook?

There are lots of benefits you gain from free ebooks from your blog that boosts your business. This is one of the best advertising strategies that always bring about fantastic results. Here are some of the most outstanding benefits of offering free ebooks from your site:

  • It can be downloaded and read at the comfort of the readers’ free time,
  • It can be evaluated as how much you care about your clients,
  • It can be distributed over the web among the potential clients,
  • It can function as a powerful viral tool to introduce your blog,
  • It can be a bonus for those who subscribe to your blog,
  • It can increase the credibility of you and your site as an expert,
  • It can boost your trustworthiness as a specialist who knows his stuff,
  • And a lot more.?

As experience has indicated, various site owners find different benefits by providing free ebooks. You will know better than anybody else what benefits you can get from providing such free content for your audience.

Here, I’d like to invite you to share your ideas and experiences on how you have leveraged your online businesses providing free ebooks.

2 Responses to “Advertise Your Blog with FREE Ebooks”

  1. I’ve actually found giving away free ebooks to be valuable both in promoting my blog and as a premium to get people to sign up for my enewsletter. I’ve also included my free ebook in products I sell as an unannounced premium.

    And lastly, I often give it to potential clients to demonstrate that they are getting more from me than a sales pitch. It tells them that I’m an expert and also that I care about their success. I just don’t bother telling them that they could have downloaded the ebook off my site for free.

  2. Thank you Bob for your feedback.

    While announcing a free ebook in some niches could persuade people to take another step to learn more about you, it’s a good idea to deliver more than promised by providing your ebook as a gesture of over-delivery to your clients. I’m sure they will be even happier to see that you’ve created more valuable content just for them.


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Hi, my name is Rahman Mehraby. I'm here to provide useful information for you so that you can apply various "Website Promotion" methods to increase your site's visibility online.

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