How Article Marketing Goes Viral

Posted on 25 January 2010

You can kick-start a viral article marketing campaign if you write valuable content, distribute it properly and announce it to the social media. This will help you gain maximum exposure on the web and your content goes viral.

SEO Article Writing

To provide more access to your article, you should consider search engines while writing your copies. In other words, the best practice will be to conduct keyword research so that you could use them moderately at your article title, first paragraph, middle of the copy and closing paragraph. Consequently, when articles are submitted and published at well-optimized sites, they will be easily picked up by search engines and positioned highley at result pages.

Since some engines like Google are equipped by powerful softwares that can recognize synonyms, you’d better keep away from using the keywords several times as it would be considered spamming and your content will not gain required visibility. So, use various parts of speech, synonyms and similar words and phrases to send this signal to those softwares that you’re writing about a specific topic.

Massive or Selective Article Submission

Once you’ve completed your well-optimized articles, it’s time to submit your content to article directories. There are different softwares and services that help you perform such distribution. They try to target as many distribution sites as possible to help you launch a viral article marketing campaign to reach lots of audience.

Yet, there would remain a handful of other article directories that you can submit to manually to increase your article’s exposure. It’s worth doing so, because they are the sits that most of the massive submission services cannot enlist at their submission service list. They are some well-known sites like:

There’s another benefit for your viral article marketing campaign if you use these directories: There are some content sites and blogs that use the published articles of these directories at their own sites republishing your resource box with its content. So, more readers will come across your content when you submit to these sites.

Some experts argue that you’d better only submit to these sites to gain higher rankings. Some would recommend to submit to the massive distribution services if number of linking sites are more important to you. I would say syndicate your content to all of them if you want to conduct a viral article marketing effort.

Submission to Social Sites

It’s helpful to open an account in each of these sites. After your article is published through massive submission directories and selected ones, your content at these sites should be indexed by major search engines soon. Then, you can further boost it through submission to these sites.

What you need to do is to go to your selected search engine and look for the main keyword of your article. You will see which article directory has gained a higher search engine ranking for it. If you want to enhance or fix the placement of this article at that search engine, click on the result and go to your article page for the next step: submission to social media sites.

You can simply sign in to your accounts at the following sites and bookmark your newly published article:

There’s another group of social sites that are used more for networking. To further boost your your articles presence on the Internet, you can introduce it to these sites as well:

If you have a community with large number of members and followers, chances are your article goes much more viral and many more enthusiastic people, who already know you, will get to see your article. Their readers may even further retweet, resubmit, republish, etc your content.

Do You Know Other Methods?

This is how I get my articles spread like a virus on the web and get as much readership as possible. I’d like to know if you use other methods to enhance such viral article marketing. Please share the other methods that I’ve missed here at this post.

5 Responses to “How Article Marketing Goes Viral”

  1. Walter says:

    You have covered the important ways to make your content viral. However, I may want to add that connecting with other bloggers is also effective–though its time consuming. :-)

  2. Walter,
    You’re right as connecting to other bloggers is a great way of getting your content read and shared with their audience too.
    Thanks for sharing the point.

  3. wannabe says:

    Very interesting article. I will try a few of your tips with my own blog, http://www.wannabemillionaire.com .. i am very new to blogging and i am blogging about what and what-not to do when you start setting one up. let others learn from my experience as an absolute newbie.

  4. It’s rassuring to see that people like you start reading content like mine from the beginning of their blogging journey.

    Thanks for dropping by. I hope the tips you read here could boost your visibility on the web.

  5. Mark Clayson says:

    the blog was absolutely fantastic! Lots of great information and inspiration, both of which we all need
    cheers


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Hi, my name is Rahman Mehraby. I'm here to provide useful information for you so that you can apply various "Website Promotion" methods to increase your site's visibility online.

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